Description: FREE SHIPPING UK WIDE The Whole Marketer by Abigail Dixon The Whole Marketer argues that now is the time to take stock of technical skills required, examine the latest thinking, identify capability gaps and discover how to be fulfilled in a professional context and as a human. FORMAT Paperback LANGUAGE English CONDITION Brand New Publisher Description As marketing roles continue to evolve, expand and embrace the complexities of the modern world of business, marketers are under increasing pressure to perform as individuals and teams. The Whole Marketer argues that now is the time to take stock of technical skills required, examine the latest thinking, identify capability gaps and discover how to be fulfilled in a professional context and as a human. Abigail Dixon looks at the functions of a marketing team through a lens of personal development. Her rich experience comes from leading marketing teams and training hundreds of marketers at varied stages of their career to achieve formal qualifications. AUTHOR: Abigail Dixon is an award-winning chartered marketer, a fellow of the Chartered Institute of Marketing (CIM), an accredited consultant, a course director and trainer, and an accredited International Coaching Federation coach. SELLING POINTS: . An essential guide to growing the person behind the brand . Analyses how to go beyond the business to deliver sustainable growth and the skill set needed for complex marketing roles of today . Written by a marketer for marketers, in a lessons learnt style with real time input from a wide range of verticals, discussing both agency and client cases . A holistic up-to-date review of what is important for a successful career in marketing from the technical perspective, focusing on rounded skills and characteristics . Gives tools and techniques to better understand your personality, your values and your goals to be fulfilled in what you do Author Biography Abigail Dixon has over 20 years of commercial marketing experience. She is a Fellow of The Chartered Institute of Marketing (CIM) where she is a course director. She is a marketing and capability consultant, a trainer and an ICF qualified coach. Description for Sales People Key sales points: Analyses how to go beyond the business to deliver sustainable growth and the skill set needed for complex marketing roles of today; Written by a marketer for marketers, in a lessons learnt style with real time input from a wide range of verticals, discussing both agency and client cases; A holistic up-to-date review of what is important for a successful career in marketing from the technical perspective; Gives tools and techniques to better understand your personality, your values and your goals to be fulfilled in what you do Details ISBN1911671057 Author Abigail Dixon Short Title The Whole Marketer Language English Year 2021 ISBN-10 1911671057 ISBN-13 9781911671053 Format Paperback Pages 224 Imprint LID Publishing Place of Publication London Country of Publication United Kingdom AU Release Date 2021-05-27 NZ Release Date 2021-05-27 Publication Date 2021-05-27 UK Release Date 2021-05-27 Publisher LID Publishing Subtitle How to become a successful and fulfilled marketer DEWEY 658.8 Audience Professional & Vocational Illustrations 1 Illustrations We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! 30 DAY RETURN POLICY No questions asked, 30 day returns! FREE DELIVERY No matter where you are in the UK, delivery is free. SECURE PAYMENT Peace of mind by paying through PayPal and eBay Buyer Protection TheNile_Item_ID:131892382;
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ISBN-13: 9781911671053
Book Title: The Whole Marketer
Item Height: 216 mm
Item Width: 138 mm
Author: Not Available
Publication Name: The Whole Marketer: How to Become a Successful and Fulfilled Marketer
Format: Paperback
Language: English
Publisher: Lid Publishing
Subject: Marketing, Business
Publication Year: 2021
Type: Textbook
Number of Pages: 224 Pages